Swamp.
Webflow build of immersive experience studio Swamp's bold new brand, including a custom GSAP accordion for its productions.
- Client
- Swamp
- Deliverable
- Webflow build
- Year
- 2024
- Live site
- swampexperience.com ↗
The brief
Swamp makes immersive theatre and brand experiences, from its own ticketed productions to launches for Netflix, Xbox and EE. The team had created a new brand identity and designed a website to match, bold, brash and ambitious, and needed it built. Swamp came to us through our outreach to immersive theatre companies.
The approach
Swamp designed the site; we built it in Webflow. The job was to keep the loud type, clashing colours and full-bleed imagery intact on every screen size, with GSAP for the motion, including a custom accordion for the Originals page.
The result
The new site launched with the new brand, and Swamp adds its productions and brand work through the Webflow CMS.
The Originals accordion
The idea
Swamp's own productions sit side by side as tall vertical panels. Open one and it fills the screen, while the others fold down to narrow spines at the edges.
The build
Panels had to open and close smoothly at every screen size, without titles or images jumping as they resized. We built it in GSAP, and it was the most complex interaction on the site.
- Webflow
- GSAP